It's so easy. Everyone has a unique fingerprint on life and this is depicted by relevant matching and secret [keywords].

We have all done this, exchanged flirty glances with a stranger on a journey but for whatever reason not struck up a conversation and forever kicked ourselves when that person has walked away......just listen to the lyrics to 'You're Beautiful' by James Blunt

By entering your vehicle registration number, (which can be hidden if you wish), a series of keywords that portray your lifestyle, your profession or occupation and routes and locations we can enable you to be found by an admirer or for you to find your flirting stranger.

How it works: If you live in Telford in Shropshire, work in Birmingham for the West Midlands Fire Service, travel on the M54 and M6, go to Cannons Gym in Telford, mountain bike at Cannock Chase or shop at Asda's you would simply enter Telford, Shropshire, Birmingham, M54, M6, West Midlands Fire Service, Cannons, Mountain Bike, Cannock Chase, Asda, Fireman, Firefighter. If you are spotted in any of these locations, at the gym or the checkout or even in a fire truck your profile and pictures can be easily found by possibly the love of your life who would search for you by using any or all of your same and obvious keywords...it's as simple as that! So, if you fancy a fireman from Fife, a nurse from Nottingham or need a plumber in Plymouth, phwoar.com is for you.

It doesn't stop there! If you are going to any future event, the Reading Festival for instance, you would simply add Reading Festival 2006 to your keywords to find singles within your search criteria that are going there too..how much fun is this, flirting and fixing up a date before you go? Holiday destinations will never be the same again!

You can add or subtract keywords from your profile at any time. Imagine you have just returned from holiday and exchanged glances with that mystery person as he or she collects their bags at the baggage carousel at the airport. You would simply go back to your profile and add the date you saw them as 21st April 2006 and Gatwick Airport, baggage carousel G4 and if they do the same with any or all of those words you will be reunited through the site.

"We believe that every single person in the world should be on here, 'freely', because without us you may never know if you have a secret admirer".